We started All Better Co. because the first aid aisle is doing more harm than good. It’s full of outdated ingredients, wasteful packaging, and products that don’t feel aligned with the way we live today.

Why doesn't first aid reflect the same care we give to what we eat, how we parent, and what we put on our skin.

First aid shouldn’t be an afterthought.

Our mission is simple: to make skin-first, earth-conscious care the new standard.

First aid isn't just for emergencies; it's the products we reach for daily. We are raising the bar with solutions that are: safe effective and better for people and planet.